Tips to Increase Ranking and Website Traffic

A few months ago I had no idea what Twitter even was, but everyone was talking about it so I decided to sign up. I had one measly friend, my awesome college roommate, for perhaps the first month. I just didn’t get the point of tweeting. I thought… shouldn’t I just pick up the phone and call my friend and talk to her! Oh, but I was sooo misinformed!!

Then I read some article telling me that once you start following hundreds and hundreds of “Twits”, (that has it’s own humor doesn’t it?) from people with lots of followers I would get followed back so I signed up for a free automated following service TweetLater and pretty soon I had a few hundred followers.

And Then…

The Twitter Traffic Machine came across my desk and to be quite honest I thought that Bill Crosby guy probably didn’t have a clue what he was talking about! But I started to see it gain popularity and one of my Lifepath Unlimited business partners bought it and recommended it so I decided to give it a try. So here’s a screen shot of my twitter followers when I started on June 23, 2009.

And here’s NOW…just 3 WEEKS later on July 16, 2009.

As you can see I was clearly wrong about Bill Crosby and his Twitter Traffic Machine. His system explains how to grow a twitter account rapidly with total automation via 5 videos. It was super easy to follow and only took about 1 hour set it all up.

So, now how can Twitter help grow your business??

Twitter is a mini-blogging service, which allows people to connect to each other through small messages of less than 140 words. Like any other social networking site, its basic purpose is to keep people connected. Since people can also use twitter from their phones, it has witnessed a phenomenal growth. People are now finding ways growing their business through it, because of its increased popularity.

The entire concept of Twitter, works on building a network of followers. You have to build your niche market by tweeting about a specific subject of your interest. Those who find your posts interesting may add you to the ‘follow’ list. This ensures that as soon as you ‘tweet’, your followers will see your posts. Your followers can also subscribe to your RSS feeds to update themselves about your actions.

Once you have a good number of followers, you can easily use your followers for advertising your business. As soon as you tweet, your followers see it and many of them may click on what you have posted. You can also try direct marketing, to make some money. Since these followers are interested in your postings, they may also be interested in the links that you post. But you have to be very careful with marketing. If people feel that you are not adding any value and are using twitter as an advertising and money making tool, then they will un-follow you and it may impact your potential business.

As in the case of web sites, the success of twitting finally depends upon how much traffic you can generate. The more followers you have, the more is the likelihood of them clicking on the links that you provide. This in turn, increases the chances of successful leads to you and thereby more earnings for you.

The race for supremacy in the internet based businesses has been really heating up and many sites have been put up to help others to get ahead for a small fee. But there are also ways in which you don’t have to pay so much to make yourself a good list of loyal Life path Unlimited followers. Having satisfied web traffic and visitors allows you to build a foundation where you can create an opt-in list and make it grow from there.

An opt-in list allows you to provide newsletters to your Life path Unlimited subscribers with their consent. When people sign up, they know that they will be receiving updates and news from your site and the industry your represent via an e-mail. But that doesn’t mean that all of those who subscribe read them at all. Many lists have been built by using an attachment with free software or for a promotional discount. Some are not really interested in receiving e-mails from companies and just treat them as waste of cyberspace and delete or trash them without so mush as opening the e-mail and scanning them.

You can change all that. While forwarding an email message is relatively easy after producing your Life path Unlimited newsletter, getting people to open them is not as easy. You don’t want to waste all the time and effort used in making the newsletters, you want people to read them and have their interests piqued. Interested enough to go to your website and look around and more importantly purchase and acquire your products or services.

One of the numerous ways you can tempt or persuade your subscriber is by providing a well thought out and well written subject. The subject of an email is what often catches your recipients attention and allows them to decide whether they want to open or read your e-mail. The subject could easily be regarded as one of the most important aspect of your promotional e-mail.

Your subject must be short and concise. It should provide a summary for the content of the e-mail so that the recipient will have basic knowledge of the content. This is really vital in grabbing the attention of your readers and subscribers. You want your subject to instantly grab the attention of your subscriber and get them to be intrigued to open up your mail. Remember, it is not necessarily true that a subscriber opens up subscribed mails.

A good subject must always be tickling the curiosity of your recipient. It must literally force the recipient to open the mail. A certain emotion must be ignited for them to open the mail. It is essential to use specific words to get the reaction you need. Keep in mind that the recipient or subscribers spends only a few seconds looking over each subject of the e-mails he receives. You must grab your reader’s attention right away.

There are many forms you can use for your subject. You can provide a subject that says your e-mail contains content that teaches them tips and methods on certain topics. An example of this is using keywords and keyword phrases such as, “How to” , “tips”, “Guides to”, “Methods in” and others like that.

You can also put your subject in a question form. These may include questions like, “Are you sick and tired of your job?” Or “Is your boss always on your case?” Watch for other promotional headlines that can be found in emails, magazines, newspapers and create a swipe file that you can have available each time you are composing a new newsletter. Try to stay on the topic that pertains to your site that way you’ll know that your subscribers have signed up because they are interested in that topic. Asking questions is a great way to immediately engage your reader, because as they read the question in your subject line, their mind starts answering the question already.

You can also use a subject that commands your reader. Statements such as “Act now and get this once in a lifetime opportunity”, or “Double, triple and even quadruple what you are earning in one year”. This type of subject deals with the benefits your company provides with your product and services.

You may also use breaking news as your subject to intrigue your subscriber. For example, if you own your own home based business life Life path Unlimited and have created your own team training site you can write in your subject, “Announcing The 7 ‘Critical’ Reasons Why I Created An Exclusive Team Training Site For You”. This creates curiosity with the reader and will lead them to open the mail and read on.

Remember it’s suppose to be fun. Enjoy the process of being creative and being able to express yourself in the way you want. Your Life path Unlimited readers will enjoy your messages more when you let your humor and true personality shine through.

As I’ve watched my children over the last few weeks begin swim team practice I realized that owning your own online Lifepath Unlimited home business is much like becoming a swimmer. When you first start out there’s not much you know how to do instinctively. Much of what is required to be successful as a swimmer is learned. First you learn how to breathe and then you learn to float. Once those basics are down you will begin to learn how to move around in the water. Much like when you first start a business you have to begin slow. The ground work has to be laid before you can really begin to move about.



As the weeks go by your “muscles” will grow and you will become a much stronger competitor. You will get your website up and running and begin to learn how to market to it. It takes time to build up your traffic and you should not expect that overnight thousands of people will instantaneously arrive at your site. Much like my son has taken years of practice to build up his muscles to the point where he’s now competitive.



As you begin to lay out the ground work for you competitive edge with your Lifepath business it’s important to plan ahead and figure out where your finish line is. Determine what you really want to accomplish. Is it just to arrive at the finish line in one piece, still above water – like my six year old? Or, do you want to arrive there in style looking good – like my 8 year old who smiles underwater the entire race? Or, do you just want to Win – like my 10 year old whose sole purpose is to win? Whatever the case may be, before you step up to those diving blocks you need to have a vision of what the race is going to look like clear to the end.



Even with much preparation, as you dive into the water (or start your LifePath Unlimited business) obstacles may arise. It’s quite possible that you might find yourself much like my 6 year old daughter did, forgetting to push your goggles onto your face before diving in and consequently they may fill up with water as you swim down the lane. Just remember, don’t let the little bumps in the lane wipe you off the competition board. She pushed forward to the finish line and so can you. Keep the end goal in mind and never give up. Your LifePath Unlimited Destiny awaits!

It is worth cataloguing the basic principles to be enforced to increase website traffic and search engine rankings. I have used these tips with my online home business, LifePath Unlimited.

• Create a site with valuable content, products or services.
• Place primary and secondary keywords within the first 25 words in your page content and spread them evenly throughout the document.
• Research and use the right keywords/phrases to attract your target customers.
• Use your keywords in the right fields and references within your web page. Like Title, META tags, Headers, etc.
• Keep your site design simple so that your customers can navigate easily between web pages, find what they want and buy products and services.

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